• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Customer Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Software Engineering

      Skills you'll gain: Software Design Patterns, Requirements Analysis, Software Architecture, Acceptance Testing, Software Development Methodologies, Unified Modeling Language, Software Development Life Cycle, Configuration Management, Software Quality Assurance, Debugging, Software Design, Process Driven Development, Software Engineering, Quality Assurance, Software Testing, Object Oriented Design, Functional Requirement, Systems Analysis, Data Modeling, Object Oriented Programming (OOP)

      4.6
      Rating, 4.6 out of 5 stars
      ·
      513 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Survey analysis to Gain Marketing Insights

      Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Marketing, Marketing Strategy and Techniques, Brand Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      122 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategy Formulation

      Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Competitive Analysis, Market Analysis, Global Marketing, Value Propositions, Market Dynamics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Text Mining and Analytics

      Skills you'll gain: Text Mining, Data Mining, Unstructured Data, Statistical Analysis, Natural Language Processing, Analytics, Data Analysis, Unsupervised Learning, Probability & Statistics, Regression Analysis, Predictive Modeling, Supervised Learning, Machine Learning Algorithms

      4.5
      Rating, 4.5 out of 5 stars
      ·
      735 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Introduction to Business Analytics: Communicating with Data

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Data Collection, Data Quality, Business Analytics, Data Visualization Software, Data-Driven Decision-Making, Data Analysis, Communication, R Programming

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      629 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Akamai Technologies, Inc.

      Akamai Customer Consulting and Support

      Skills you'll gain: SQL, Linux, Endpoint Security, Database Management, HTML and CSS, Incident Response, Relational Databases, Network Security, Database Systems, Vulnerability Scanning, Linux Administration, File Systems, Routing Protocols, OSI Models, Responsive Web Design, Hypertext Markup Language (HTML), Application Development, Remote Access Systems, Scripting, MySQL

      4.7
      Rating, 4.7 out of 5 stars
      ·
      270 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of London

      Business and Marketing Strategies

      Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Marketing Planning, Strategic Marketing, Manufacturing Operations, Marketing Strategy and Techniques, Operational Efficiency, Consumer Behaviour, Competitive Analysis, Marketing, Business Ethics, Marketing Psychology, Global Marketing, Social Sciences, International Relations, Culture, Business Management, Marketing Analytics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      363 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      The Payroll Professional

      Skills you'll gain: Payroll, Payroll Administration, Payroll Processing, Compensation Strategy, Workforce Development, Human Resources, Customer Service, Regulatory Compliance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      360 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Applications in People Management

      Skills you'll gain: HR Tech, Human Resources, Data Ethics, Data-Driven Decision-Making, People Management, Artificial Intelligence, Employee Engagement, Machine Learning, Employee Retention, Predictive Analytics, Blockchain

      4.8
      Rating, 4.8 out of 5 stars
      ·
      262 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Big Data Integration and Processing

      Skills you'll gain: Apache Spark, Apache Hadoop, Data Integration, Big Data, Data Pipelines, Data Processing, Data Management, NoSQL, Analytics, Splunk, Database Systems, MongoDB, Pandas (Python Package), SQL, PostgreSQL

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Research Proposal: Initiating Research

      Skills you'll gain: Market Research, Proposal Writing, Research Methodologies, Market Analysis, Business Research, Data Collection, Quantitative Research, Business Writing, Sampling (Statistics), Survey Creation, Qualitative Research, Request for Proposal, Client Services, Professional Networking

      4.6
      Rating, 4.6 out of 5 stars
      ·
      922 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Requirements Engineering: Secure Software Specifications

      Skills you'll gain: Requirements Elicitation, Software Design Documents, Requirements Analysis, Security Requirements Analysis, Mockups, User Story, Interviewing Skills, User Requirements Documents, Storyboarding, Functional Requirement, Goal Setting, Software Development Methodologies, Software Documentation, Agile Methodology, Business Requirements, Unified Modeling Language, Risk Management Framework, System Requirements, Functional Specification, Scalability

      4.5
      Rating, 4.5 out of 5 stars
      ·
      845 reviews

      Beginner · Specialization · 3 - 6 Months

    Customer Analytics learners also search

    Customer Success
    Customer Insights
    Marketing Analytics
    Business Analysis
    Market Research
    Economic Policy
    Business Statistics
    Business English
    1…495051…309

    In summary, here are 10 of our most popular customer analytics courses

    • Software Engineering: The Hong Kong University of Science and Technology
    • Survey analysis to Gain Marketing Insights: Emory University
    • Strategy Formulation: Copenhagen Business School
    • Text Mining and Analytics: University of Illinois Urbana-Champaign
    • Introduction to Business Analytics: Communicating with Data : University of Illinois Urbana-Champaign
    • Akamai Customer Consulting and Support: Akamai Technologies, Inc.
    • Business and Marketing Strategies: University of London
    • The Payroll Professional: Automatic Data Processing, Inc. (ADP)
    • AI Applications in People Management : University of Pennsylvania
    • Big Data Integration and Processing: University of California San Diego

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok