• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Global Marketing

    Global Marketing Courses Online

    Master global marketing strategies for reaching international audiences. Learn about global market analysis, cultural adaptation, and global branding.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Global Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      M

      Meta

      Marketing Analytics with Meta

      Skills you'll gain: A/B Testing, Key Performance Indicators (KPIs), Performance Analysis, Performance Measurement, Marketing Analytics, Advertising Campaigns, Presentations, Campaign Management, Marketing, Data-Driven Decision-Making, Advertising, Facebook, Social Media Marketing, Data Analysis, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      238 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Leading People and Teams

      Skills you'll gain: Employee Coaching, Team Management, Team Leadership, Talent Management, Team Motivation, Talent Pipelining, Team Building, Visionary, Performance Appraisal, Influencing, Cross-Functional Team Leadership, Teamwork, Constructive Feedback, Goal Setting, Intercultural Competence, Leadership, Organizational Leadership, Personal Development, Persuasive Communication, Professional Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Sport Sponsorship. Let them Play

      Skills you'll gain: Peer Review, Internal Communications, Strategic Partnership, Proposal Development, Business Development, Stakeholder Engagement, Stakeholder Management, Branding, Drive Engagement, Promotional Strategies, Event Management, Brand Marketing, Stakeholder Communications, Brand Management, Advertising, Innovation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      280 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Generative AI for Marketers

      Skills you'll gain: Content Performance Analysis, Competitive Analysis, Microsoft Copilot, Prompt Engineering, Customer Analysis, Marketing Strategies, Persona Development, Marketing Analytics, Customer Insights, AI Personalization, Generative AI, Content Creation, Marketing Planning, Marketing, Marketing Effectiveness, Ideation, Market Analysis, Marketing Channel, Paid media, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Strategising: Management for Global Competitive Advantage

      Skills you'll gain: Business Strategy, Design Thinking, Business Strategies, Corporate Sustainability, Business Modeling, Supply Chain, Strategic Thinking, Supply Chain Management, Corporate Strategy, Emerging Technologies, Growth Strategies, Supply Chain Planning, Competitive Analysis, Environmental Social And Corporate Governance (ESG), Value Propositions, Strategic Sourcing, Procurement, Customer Analysis, Organizational Strategy, Business Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Create and Design Digital Products using Canva

      Skills you'll gain: Canva (Software), Digital Design, Design, Graphic and Visual Design Software, Product Design, Color Theory, Marketing Design, Journals, Digital Publishing, Graphic Design, Design Elements And Principles, Marketing, Asset Protection

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Digital Marketing Specialists

      Skills you'll gain: Generative AI, Data Ethics, Marketing Operations, ChatGPT, Marketing Strategies, Marketing Effectiveness, Digital Marketing, MarTech, AI Personalization, Brand Management, Brand Strategy, Content Creation, Data-Driven Decision-Making, Data Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      37 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of New Mexico

      Negocios Internacionales I

      Skills you'll gain: International Relations, Global Marketing, World History, Socioeconomics, Economic Development, Cultural Diversity, Business Economics, Economics, Policty Analysis, Research, and Development, Market Dynamics, Operations Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Foundations of Management

      Skills you'll gain: Financial Reporting, Financial Statement Analysis, Financial Statements, Value Propositions, Financial Accounting, Brand Management, Income Statement, Team Motivation, Balance Sheet, People Management, Marketing, Organizational Leadership, Accounting, Operational Analysis, Financial Forecasting, Market Share, Organizational Effectiveness, Business Analysis, Leadership, Finance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Universidad de Palermo

      Marketing digital para E-commerce

      Skills you'll gain: Marketing Effectiveness, Performance Measurement, Marketing Analytics, Digital Media Strategy, Marketing Strategies, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Analysis, Entrepreneurship, Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      225 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Excel Basics for Data Analysis

      Skills you'll gain: Data Cleansing, Excel Formulas, Data Quality, Data Analysis, Business Analytics, Microsoft Excel, Analytical Skills, Data Manipulation, Spreadsheet Software, Pivot Tables And Charts, Data Entry, Data Science, Data Integrity, Information Privacy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      10K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Introduction to Generative AI Marketing

      Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Marketing, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, MarTech, Artificial Intelligence, Content Creation, Technology Roadmaps, Business Ethics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 4 Weeks

    Global Marketing learners also search

    Marketing
    Digital Marketing
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…111213…230

    In summary, here are 10 of our most popular global marketing courses

    • Marketing Analytics with Meta: Meta
    • Leading People and Teams: University of Michigan
    • Sport Sponsorship. Let them Play: Universitat Autònoma de Barcelona
    • Generative AI for Marketers: Microsoft
    • Strategising: Management for Global Competitive Advantage: Macquarie University
    • Create and Design Digital Products using Canva: Coursera Project Network
    • GenAI for Digital Marketing Specialists: Coursera Instructor Network
    • Negocios Internacionales I: University of New Mexico
    • Foundations of Management: IESE Business School
    • Marketing digital para E-commerce: Universidad de Palermo

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok